Satisfaction is the End of Development

Tuesday, Jan 28 2020, Contributed By: Team NJ Publications

Kiran Gandhi is 5'2” tall and weighed 85 kgs a year back. Her friends made fun of her because of her looks, she couldn't find those ravishing dresses for her in the market and had to settle down with whatever was available in the Plus Size section. But then she didn't lose hope, she set a target of 55 kgs for herself, and started working towards it. She got up early, worked out for hours together, got stuck to a healthy diet plan, she discarded her usual modes of transport and started commuting on a bicycle. And because of her conviction and commitment she finally reached her target. She looks drop dead gorgeous today. People don't make fun of her anymore rather when she walks by she leaves many mouths and eyeballs agape. Kiran is extremely happy with what she is today, and her looks and never want to lose her present.

So, what shall Kiran do now? Celebrate her success? Obviously. What else? Get consumed by her own achievements and put a period. Stop toiling for more, only to mark the beginning of a fall.

Kiran's plight is like that of a financial advisor. When she's fat, she sets a target and works day in and day out. A nascent financial advisor too is motivated when he gets into the business, he sets targets for himself, works really hard, leaved no stones unturned in acquiring new clients and when he finally reaches where he always wanted to be, he is Satisfied.

This is the danger point. When you are satisfied with what you have, you don't want things to change, you start taking things for granted. You stop setting newer and higher goals, and are so engrossed with celebrating your victory, that you stop longing for more.

If Kiran stops exercising today, and starts eating junk, will she be able to remain happy for too long? She would not realize too soon, that she is beginning to lose what she earned after sweating for a year. This is what may happen with a financial advisor who has put his heart and soul into his business, and once he reaches the peak, he wants to relax now. He may not realize that nothing is perpetual. He may not be working towards attaining new clients and he may lose his existing clients.

The clients you have, the business you have achieved is because of your hard work and efforts, this is your 'status quo', and you do not want to tumble from your position at any point. For this reason all financial advisors provide the best in class services to their clients to ensure maintain their constant. But then the challenge is disrupting the status quo for your own good. When you are in a position so comfortable that you just don't want to move, you must realize it's time to shake yourself up from the constant. It's time that you put your running shoes on and be ready for the hunt again.

Many of our advisor brothers and sisters have achieved great heights in their business, and we would like to congratulate them for their success but at the same time we also wish to remind you that this is not it. There is a lot more to achieve, there are opportunities lying ahead, wake up, Don't ever let the desire to achieve die.

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At SHRIMUKH ASSOCIATES, we offer our services through personal counsel with each of our clients after understanding their wealth management needs. Our approach is to enable our clients to understand their investments, have knowledge of investment products and make proper progress towards achieving their financial goals in life.

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